The UK Health Security Agency (UKHSA) found around 40% of women who had a discussion with a healthcare professional were already going to have a vaccine but an additional 40% were more confident about having it after having a discussion.

Dr Helen Campbell, lead scientist at UKHSA, said: ‘These findings highlight again just how important midwives and other healthcare professionals are in supporting women to feel informed and confident about vaccination.'

Nine in ten (91%) pregnant women recalled hearing about vaccines during pregnancy and most of the 800 women (86%) who took part in the survey had seen or heard something that made them feel it was important to have pregnancy vaccines.

Among those who had at least one pregnancy vaccine, 85% said it was easy to access.

Awareness was high with around 9 in 10 of women understanding that the diseases pregnancy vaccines protect against could be serious if their babies caught them. However, this still left around 1 in 10 unaware of the potential severity of infections such as flu, RSV and whooping cough.

The most recent uptake data shows that of women who gave birth in September 2025, 59.9% received the RSV vaccine and 72% received the whooping cough vaccine.